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Privacy Policy

Last updated [LAUNCH DATE]

1. Who this covers

This policy explains what information MB Hotel collects when you visit mbhotel.com (the "Site"), how we use it, and the choices you have. MB Hotel is located at 6525 Collins Avenue, Miami Beach, Florida 33141. The site is operated by The Mimosa LLC, doing business as MB Hotel. The hotel is independently owned and operated and uses the Trademark Collection by Wyndham brand under a license. Wyndham's own privacy notice does not cover this Site. This policy covers the Site only. Reservations, dining bookings and the websites we link to are run by others and have their own notices (section 5).

2. Information we collect

  • What you send us. The contact form does not send anything to us by itself. It opens a message in your own email program with your first name, last name, email address and message filled in, and it reaches us only if you send it to reservations@mbhotel.com. If you email or call us, we keep what you send so we can reply.
  • Site usage (Google Analytics). With your permission we use Google Analytics 4 to see how the Site is used: pages viewed, approximate location, device and browser type, and how visitors arrived. If you accept, this uses cookies. If you decline or do not choose, we keep analytics cookies off, but Google's analytics code still loads and can receive the limited technical details every website visit involves, such as your IP address and browser type.
  • Session recordings and heatmaps (Microsoft Clarity). With your permission we use Microsoft Clarity to see how visitors use the Site: where they click, how far they scroll and how they move through pages, shown as session recordings and heatmaps. Clarity assigns a pseudonymous ID and sets cookies, and Microsoft receives your IP address and browser details. Clarity loads only after you accept analytics cookies. We mask on-screen text and form fields in recordings.
  • Search results reporting (Google Search Console). The hotel uses Google Search Console to see how the Site appears in Google Search. It runs in Google's tools rather than on the Site and sets no cookies on your browser.
  • Technical logs. Our hosting provider records standard server information such as IP address, browser, pages requested and time, for security and reliability.
  • Weather display. The weather and time shown in the page header come from Open-Meteo. Your browser connects to that service to load them, so it can see your IP address and browser details. We send it only the hotel's location, never yours.

3. Cookies and similar technologies

When you first visit, a banner asks whether to allow analytics cookies. Accept turns on Google Analytics and Microsoft Clarity; Decline keeps them off. We save your answer in your browser's local storage so we do not ask on every visit. You can change your answer at any time with the "Cookie settings" link in the footer. The Site does not run advertising or social-media tracking tools. Some Microsoft cookies set by Clarity, such as MUID, are also used by Microsoft for its own purposes, including advertising. Cookies Microsoft has already set on its own domains can be removed only in your browser settings.

Cookies and browser storage the Site uses, as of this draft:

Cookies and browser storage used by the Site
NameSet byPurposeWhen it is setDuration
_gaGoogle AnalyticsTells visitors apart so visits can be countedOnly after you acceptSet by the provider
_ga_ followed by the measurement IDGoogle AnalyticsKeeps session stateOnly after you acceptSet by the provider
_clckMicrosoft Clarity (first-party cookie)Keeps the Clarity user ID and preferences for this SiteOnly after you acceptSet by the provider
_clskMicrosoft Clarity (first-party cookie)Connects several page views into one session recordingOnly after you acceptSet by the provider
CLIDMicrosoft Clarity (third-party cookie)Identifies the first time Clarity saw this browser on any site using ClarityOnly after you acceptSet by the provider
ANONCHKMicrosoft (third-party cookie)Indicates whether the MUID is passed to an advertising cookie; Clarity does not use that cookie, and the value is always 0Only after you acceptSet by the provider
MRMicrosoft (third-party cookie)Indicates whether to refresh the MUIDOnly after you acceptSet by the provider
MUIDMicrosoft (third-party cookie)Identifies unique browsers visiting Microsoft sites; Microsoft uses it for advertising, site analytics and other operationsOnly after you acceptSet by the provider
SMMicrosoft (third-party cookie)Synchronizes the MUID across Microsoft domainsOnly after you acceptSet by the provider
mb-analytics-consentMB Hotel (browser local storage, not a cookie)Remembers whether you accepted or declinedAfter you chooseUntil you clear this Site's data

The Site sets no other cookies.

4. How we use information

We use information to answer your messages and requests, to understand and improve the Site, to keep it secure, and to meet legal obligations. We do not sell your personal information.

5. Booking, dining and other services

  • Reservations. Choosing Reserve or Book Now takes you to a reservation page run by Wyndham or our booking provider. The dates and number of guests you picked are passed along in the link. The names, contact details and payment card information you enter there are collected by that provider and the hotel to handle your reservation. Bookings made on wyndhamhotels.com are covered by Wyndham's Privacy Notice, not this policy. Reservations made through online travel agencies or other third-party services, such as Booking.com or Expedia, are outside this policy; those companies' privacy policies and terms apply. This Site does not collect payment cards.
  • Dining. "Find a Table" opens OpenTable, which handles those reservations under its own privacy policy.
  • Other links. Links to Instagram, Wyndham Hotels, TripAdvisor and other sites lead to services with their own policies.
  • Your stay. Information collected during a stay, such as at the front desk or through in-hotel services, is outside this Site policy. Stay information is handled in the hotel's systems, which include Wyndham's reservation systems and SynXis (reservations), Opera (property management), Canary (guest messaging), Toast (restaurant point of sale) and dormakaba (door locks). Each of these providers handles guest data under its own privacy policy, which applies to that data.

6. Who else receives information

We use these providers to run the Site: Google (analytics), Microsoft (Clarity), our hosting provider Lovable, and Open-Meteo (weather). They handle information to provide their service to us and under their own terms. We may also disclose information when the law requires it or to protect the hotel's rights, property or security.

7. How long we keep information

We keep personal information for seven years. Google Analytics data is deleted automatically after 14 months. Microsoft Clarity recordings and heatmaps are kept for up to 13 months (session recordings about 30 days). Server logs are kept for.

8. Security

The Site uses encrypted (HTTPS) connections and we take reasonable steps to protect information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

9. Children

The Site is not directed to children, and we do not knowingly collect personal information from them. If you believe a child has sent us information, contact us and we will delete it.

10. Your choices and requests

You can ask what personal information we hold about you, ask us to correct or delete it, or ask us to stop contacting you. Write to reservations@mbhotel.com or call +1 (305) 376-0359. Privacy requests are handled by the reservations team. We aim to reply within 48 to 72 hours. We may need to confirm your identity first, and we may have to keep some information for legal or accounting reasons.

11. Changes to this policy

When we change this policy we update the effective date above.

12. Contact

MB Hotel, 6525 Collins Avenue, Miami Beach, Florida 33141 · reservations@mbhotel.com · +1 (305) 376-0359. Privacy requests are handled by the reservations team.

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